Weight Loss Direct Response Radio Ad.

This is an example of an ad or a marketing piece that may be worth “swiping”, modelling, or taking inspiration from. To learn more about the idea of a swipe file, read more here.

Length: 60 seconds

ANNOUNCER: Are you a woman between the ages of 25 and 54 who needs to lose at least 10 pounds or more? Do you have trouble sticking to a diet because you feel hungry all the time? 

Well, as a listener in this area, you're invited to participate in a FREE study of an amazing all-natural breakthrough that helps you lose weight by actually suppressing your appetite!

This powerful and safe weight-loss supplement is called [Product Name]. And as part of this special study, you can try it FREE for 30 days. 

But supplies are limited - so call now to reserve YOUR risk-free supply, 1 -800-XXX-XXXX.

[Product Name] is safe and effective, and no other product has its powerful fat-burning formula. In previous special studies, people have experienced amazing results. And now it's being offered to listeners in this area.

Call immediately to see if you're eligible to participate - and to receive your personal, risk-free 30-day supply. 

Again, supplies are limited, so call now, 1-800-XXX-XXXX. 1-800-XXX-XXXX. 1-800-XXX-XXXX.

If you like this swipe file item and want more similar performance marketing, direct marketing, and direct response advertising promo materials, please share it. Thank you!

Share on linkedin
LinkedIn
Share on twitter
Twitter
Share on reddit
Reddit
Share on facebook
Facebook
Share on email
Email
Share on whatsapp
WhatsApp

Leave a Reply to the Article

About Me, Rafal Lipnicki.

the direct / performance marketing consultant with a strange sounding name

Who.

Not your usual "guru" but a real-world performance marketing & innovation consultant based in Europe and an experienced senior executive at leading multinational companies.

What and Where.

I am a consultant for hire, working remotely and on-site all over the world (but Europe is always preferred). See my consulting services page for details.

How.

Contrarian advice most of the time. Document-based audits, workshops, one-off projects, mentoring programs, and more.