Popular form of sales promotion. No purchase or proof of purchase is necessary. The public is invited to enter for free prize draws organised by an advertiser. Quite different from competitions which require proof of purchase as entry requirement, and element of skill as legal requirement.
Creating a Unique Selling Proposition Based on Price (But Not Low Prices) for Industrial Products & Services: The “Price Marketing” Method to Make Your $20,000+ Solutions Easier To Buy
Whether you are selling face-to-face, via social selling, on the phone, through retail, or via e-commerce channels, positioning your company and product to be unique and valuable is one of the most difficult challenges. Look at …