This is a start of a new expert series in a form of easy-to-use performance marketing checklists. Each and every one of them will save you time and boost your marketing effectiveness. They’ll enable you to work smarter, faster, and easier. They’ll help you assess your marketing needs, get new ideas, optimize your current strategies, maneuver through the hottest and newest marketing tactics, handle sales promotion and marketing research and prepare effective sales messages.
The performance marketing checklist series is for every performance-based marketing practitioner.
The checklists are not meant just to be read or printed to be put on your shelf. They’re an interactive problem-solver. They’re to be copied, filled in, added to, shared with your coworkers. Where there are questions to answer, answer them. Where there are spaces to be filled in with your ideas and thoughts, fill them in.
Probe your thinking so that you understand your responses.
Take them into meetings with you, use them in whatever ways work best for you.
Checklist #1: Successful Direct Mail Package
Your Total Points:
Maximum Points: 87
See you in the next performance marketing checklist!