Reader-service tear out reply card found mainly in controlled circulation trade journals. A reply card inserted in a publication and used by readers to request literature and samples from companies whose products and services are either advertised or mentioned in editorial columns.
Creating a Unique Selling Proposition Based on Price (But Not Low Prices) for Industrial Products & Services: The “Price Marketing” Method to Make Your $20,000+ Solutions Easier To Buy
Whether you are selling face-to-face, via social selling, on the phone, through retail, or via e-commerce channels, positioning your company and product to be unique and valuable is one of the most difficult challenges. Look at …