Brain Function Direct Response Radio Ad.

This is an example of an ad or a marketing piece that may be worth “swiping”, modelling, or taking inspiration from. To learn more about the idea of a swipe file, read more here.

Length: 60 seconds

MAN: School’s in session... and as a parent, more than anything else, you want to see your child do their best. I’m Dr. Kyl Smith. I’ve seen first-hand how frustrating it can be when a child has trouble with focus and concentration.

Parents come to me because their children are unfocused, distracted... and they just don’t know what to do about it.

That’s why I developed [Product name]. It’s an effective, all-natural supplement with one purpose: to give your child’s brain the exact nutrients it needs to function at its very best.

[Product name] is for students who need help with concentration and memory. In just a few days, your child will feel alert, focused, and mentally sharp.

And by the way, there’s also an adult formula I created for grown-ups who want to improve memory, concentration, and mood.

Call now and feel the difference when you supercharge your brain... with [Product name].

ANNOUNCER: Ask how you can get a free 30-day supply of [Product name] with your order! Call 1-800-XXX-XXXX. That’s 1-800-XXX-XXXX.

If you like this swipe file item and want more similar performance marketing, direct marketing, and direct response advertising promo materials, please share it. Thank you!

Share on linkedin
LinkedIn
Share on twitter
Twitter
Share on reddit
Reddit
Share on facebook
Facebook
Share on email
Email
Share on whatsapp
WhatsApp

Leave a Reply to the Article

About Me, Rafal Lipnicki.

the direct / performance marketing consultant with a strange sounding name

Who.

Not your usual "guru" but a real-world performance marketing & innovation consultant based in Europe and an experienced senior executive at leading multinational companies.

What and Where.

I am a consultant for hire, working remotely and on-site all over the world (but Europe is always preferred). See my consulting services page for details.

How.

Contrarian advice most of the time. Document-based audits, workshops, one-off projects, mentoring programs, and more.