- Price which appears to be either a bargain, or cheaper than it really is, e.g. $99 instead of $100.
- Price which appeals to vanity or status, usually a high price.
The Mathematics of Direct Sales and Performance Marketing Profitability: How to Make One-Shot and Subscription-Based Products and Services Viable
Before you even begin to think about the detailed techniques of performance marketing and selling your product or service directly – the market, the design of the material, the method of order fulfillment – you …