- reply card postpaid;
- reply card postage required;
- reply envelope, postpaid;
- reply envelope, postage required;
- telephone number, caller paid;
- toll-free 800 number;
- clip-out order coupon;
- perforated order form or coupon;
- promotional order stamp affixed to card, form, or letter;
- self-stick customer return address label;
- fully prepared and completed order for customer to sign and return.
The Mathematics of Direct Sales and Performance Marketing Profitability: How to Make One-Shot and Subscription-Based Products and Services Viable
Before you even begin to think about the detailed techniques of performance marketing and selling your product or service directly – the market, the design of the material, the method of order fulfillment – you …