The number of times a program’s audience changes over a period of time; the ratio of the net unduplicated cumulative audience over several time periods to the average audience for time period.
The Mathematics of Direct Sales and Performance Marketing Profitability: How to Make One-Shot and Subscription-Based Products and Services Viable
Before you even begin to think about the detailed techniques of performance marketing and selling your product or service directly – the market, the design of the material, the method of order fulfillment – you …